Nowadays, storytelling has become crucial for brands more than ever because the most successful businesses are great storytellers. The brands that master the art of appealing to their target audience by leveraging empathy and storytelling in their marketing efforts win … [Read more...] about Copywriting vs Content Writing: All You Need to Know in 2021
SEO
5 Content Writing Tools You Should Be Using
If you are into content writing, then you would know now that content is the king. But is it so easy to write content? Definitely not, the most accomplished content writers also run out of ideas and struggle to find the best of phrases and words to communicate with their … [Read more...] about 5 Content Writing Tools You Should Be Using
How to Approach Blogger Outreach in a New Market
Outreach is a complex game that you should handle with care. Campaigning insistently may lead the same people to move away from you which you were hoping to bring into your fold. A lot of thought and planning has to be put into approaching blogger outreach in a new market. You … [Read more...] about How to Approach Blogger Outreach in a New Market
Significance of social signals as an SEO ranking factor
The significance of social signals as a ranking factor is an ongoing topic of discussion in SEO. Google never gives full details of all known ranking factors but does state that 300+ signals influence SEO and keyword ranking. We always talk about SEO … [Read more...] about Significance of social signals as an SEO ranking factor